ADVERTISING INFORMATION & SPECIFICATIONS

AD RATES

DISCOUNT
All advertising contracts less then 6 consecutive issues are to be paid in advance unless prior arrangements have been made in writing and approved by the Publisher.

CONTRACT INCENTIVES
All contracts for a period of one year on select sized ads will receive the following incentives:

Video Ad Screens – Television ads appearing at 3 local nightclubs and bars. The ads are continually rotated on the screens during business hours - is included for the duration of the contract with the ability to change ad content quarterly for a total of 4 ads.

Business Directory Listing – Listing of business or service in our print & online directories for the duration of the contract.

Internet & Web – MGW Newsmagazine has completed and launched a full service website which receives a high volume of traffic. Each month we send out e-mail blasts that reach over 10,000 people across the country. We offer a total of 12 blasts for our clients who contract with us for a period of one year or longer. A great way to capture the attention of online patrons.

Please contact Publisher to inquire about the specific sizes required for these incentives.

AD SIZES

LAYOUT & DESIGN
Design is an important part of your image as well as ours! MGW Newsmagazine has an award-winning design team and is available to design your advertisements or other artwork.

MGW will output your ad or artwork to disk for use by others. A $50 fee may apply, plus additional charges at $50 per hour, if the ad has to be changed or re-sized before output.

Layout/Artwork/Ad Design $50/hr

** All designs created at no charge to client are the sole property of Guess What Media, LLC and cannot be
used or duplicated for any other purpose unless written permission is given by the Publisher.

DEADLINES
MGW Newsmagazine is published the 15th of each month. Copy deadline is the 1st of that same month. Advertisements received after deadline must have prior permission from publisher and must be provided as camera ready artwork of the correct dimensions.

CANCELLATIONS
Deadline for cancellation is 30 days prior to the publication date. Contracts my be terminated prematurely in writing by certified mail, in which case the advertiser shall be obligated to pay the difference between the full rate and the discount rate for all ads published under the contract. There will be no cash refunds for cancelled prepaid advertising, credit will be applied toward future advertising.


INSERT RATE
MGW will accept preprinted inserts on single sheet. Contact the Publisher for a quote.



ART REQUIREMENTS

DIGITAL FILES
All digitally supplied art must be submitted in a format we can use. If you compose your ad using a PC, please save the final file as EPS, TIFF, PDF or JPEG only! For Mac users, we accept files from InDesign, Illustrator, Photoshop or anything saved as EPS, PDF or TIFF file. Images should be at least 300 dpi. We cannot accept files from Publisher, Corel or Word processing programs.

QUARK OR ILLUSTRATOR
These programs only place images, such as photos, scans or clipart. Make sure to include the original imported file on the disk as well as the Quark or Illustrator file. Convert the final Quark or Illustrator file to EPS, PDF or TIFF. The easiest way to save a Quark file is to save page as an EPS file.

FONTS
For all ads, you must include the fonts, or convert the fonts to curves (outlines). This is the most frequent problem with digital artwork. Make sure to include both the screen fonts (the font suitcase) and the printer fonts (the postscript fonts). Avoid font conflicts by converting text to curves or outlines before exporting to EPS or TIFF.

COLOR
All files must be defined as CMYK. RGB titles, links or scans will not be accepted. Black – and - white ads should be grayscale at a minimum of 300 dpi.

TRANSFERRING ADS
For files larger than 5 MB, we offer FTP space for your convenience. Contact the Publisher to have an account set up.

CLASSIFIED ADS
Business and Service ads $20 per issue for
30 words or less, additional words at
40 cents per word.

Personal Classified up to 30 words $10
Business/Service Classified
up to 30 words $20

A “word” is any group of letters or numbers surrounded by spaces. Phone numbers are considered one word. Hyphenated words of less than 8 letters are considered one word. MGW reserves the right to abbreviate, categorize or refuse any ad. Payment is due at time of order.

BUSINESS DIRECTORY
List in the business directory for only
$10 per issue! No discounts will apply.
Listings may include only business name, address and phone number.

ERRORS
MGW Newsmagazine must be notified in writing within five days of distribution of any errors. MGW’s liability is only for errors that are clearly marked on the signed proof sheet for correction prior to publication. Should an ad be unreadable or illegible due to press problems, MGW will credit the advertisers account towards future ads. Compensation will not exceed the value of the original ad.

INCIDENTALS
No cash refunds will be made. Advertiser’s account will be credited for any overpayments or adjustments. A $25 fee will be charged for all returned checks.